Karel van Vliet is the founder of Gene.so, an AI-powered sales platform designed to help real estate developers and agencies automate and scale their lead conversion. With a background in entrepreneurship, technology, and digital marketing, Karel focuses on using artificial intelligence to transform how property is marketed and sold online.

Through Gene.so, he has developed conversational AI tools that engage with potential buyers, qualify leads, and guide prospects through the early stages of the property buying journey. His work centres on combining automation with human-like conversations to help real estate businesses respond instantly to inquiries and increase conversion rates.

Karel is particularly focused on emerging property markets and innovative sales strategies, including high-velocity digital launches and AI-driven marketing campaigns. His approach blends technology, sales psychology, and data to help developers sell property faster and more efficiently in an increasingly digital real estate market.